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20 Rules for Online Engagement —Do’s and Don’ts

What messages of love are you sending?

Many people get involved in internet dialogue with hesitation. Typically, they lurk for a while, reading but not daring to comment. It is daunting to press that first submit key. It gets easier with practice.

Marketers and other self-interested web users can be tempted to use online forums for self-promotion. Congregations can be tempted, too. Beware! Your readers can spot self-serving comments with 5G rapidity. It can harm your reputation more than it can help. Enter the conversation carefully and keep the readers of the online community in mind. Remember, no one likes to be sold!

Pinterest entered the scene with its image sharing social media platform. It was received as a breath of fresh air. Marketers quickly saw a new advertising tool. Now there is talk about how marketers have ruined the fun. It remains to be seen if marketers will curb their own behavior or if Pinterest will revise community rules.

2×2 encourages online dialog. Here are a few basic guidelines.

Remember to share with a purpose. Be helpful. Be informative. Be clear. Be entertaining.
Use your real name. No one takes hidden identities seriously and being honest about your identity is fundamental to building trust.
Don’t pretend to be an authority if you are not. Consistent participation in forums is a way of creating authority, but don’t jump the gun. Build your reputation through conscientious commenting.
Participate in dialogue but don’t try to sell your stuff at someone else’s fleamarket. There is NO delicate way to do this. You always come off looking crass and self-serving. It’s a real turn-off and others might report you to the moderator as inappropriate. Limit your self-promotion to adding your title, position, company or church name to your signature. That gives readers a choice. If they want to know more, they’ll find you.
Share good things about others. If you know a good source that will further the dialog provide a link. It helps to build their reputation — and yours.
Acknowledge sources of ideas you are sharing.
Don’t bad talk your competition. Showcase your strengths, not other’s weaknesses. Leave the bad-talking to politicians.
Keep your comments on point. Reread the thread to make sure you are adding to the conversation, not just repeating what others have said.
Write with appropriate detail. If the forum tends to feature three-sentence thoughts, don’t write four paragraphs. On the other hand, if you are offering detailed help, use whatever length is appropriate to be truly helpful.
Use standard English and complete sentences. Without the nuances of a physical presence, it is easy to get wrong impressions. Take the time to be as clear as possible. Using jargon and allowing typos impedes conversation. Communication is the goal. Remember, the internet is worldwide. Not all readers will understand colloquial shortcuts.
Do not use vulgarity — ever.
Proofread your comment at least three times. Reading it aloud is very helpful.
Avoid direct criticism of individuals. Public figures are an exception.
Correct your mistakes as quickly as possible.
Be compassionate and forgiving for online gaffes. We all know how easy it is to click a button by mistake and send something with no way to call it back. If you notice an error, be gracious. Ignore it if it is innocuous. Notify the commenter privately if it is particularly embarrassing.
Don’t use other people’s mistakes, once they are admitted, to stoke the fire under your own cause. Sometimes passionate threads result from misunderstanding. Reaction is appropriate right up until the originator of the thread admits an error. To continue online ranting after an apology has been made is taking advantage of another person’s mistakes and is hurtful.
Be a voice of reason. Try to keep conversations on track and keep peace.
Respect others privacy. Don’t share personal information without permission.
If someone is abusing the forum, report it to the moderator. If you have a serious beef, handle it as privately as possible with a direct message.
Remember the Golden Rule.

photo credit: Micky.! via photo pin cc

21 Apr 2012

9 Common Tactics for Church Growth — Good, Bad and Ugly

The Church has fallen on hard times. This is widely documented — no need to go into detail.

It’s hard to blame the world. The world was here long before the Church. Reaching the world has always been the challenge, yet we remain surprised that the world is not lining up at our doors, wallets in hand.

Today, however, after some mid-century prosperity, we’ve forgotten that the Church’s mission is to reach out. It is not the world’s job to embrace the Church. It’s our job to embrace the world.

We typically greet the challenge with a number of tactics. Some show initial success and then fade. Some are the foundations of long-term ministry. Some are a mixture of frequently used bad ideas. All the ideas below represent actual ministry tactics — for better or worse.

We can pretend to be someone else.
We can figure what the community wants and pretend to be the answer. You might gain some currency in your community but it is most likely temporary. Community interests change and will probably change just as you are getting the hang of yesterday’s priority. In chasing public demand, we often forget who we are and what we are about. We start to look for best ways to meet demands and that often means abandoning our mission. Religious social services, which routinely deny their connections to the Church so as not to jeopardize government subsidies are a prime example. Services are provided. The Church is buried.
You can scale down ministry.
This is a frequent road traveled by struggling congregations. It never works. When a congregation decides to go “part time” in its ministry, it projects failure. Any part-time solutions should from the beginning be approached as temporary measures. Clergy chosen for part-time ministries must be missionaries. They rarely are.
You can hire more help.
You want to reach families so you hire a youth minister. You want to tend to the elderly and sick so you hire a visitation pastor. Soon you have a budget that is out of control and threatening the congregation’s ability to conduct any ministry at all. This avenue is taken by individual congregations, regional bodies and even national denominations. Hiring someone and creating an additional monetary challenge may make us feel like we are addressing needs. By the time results are measured, the newly created positions are secured by custom whether or not they proved effective.
You can copy the equally challenged.
Churches are great at copying one another’s ministry ideas. However, they often copy before the results are tested. Result: failure is replicated. Individuality and creativity are lost. The church becomes less meaningful.
We can form alliances to pool resources and diversify our talent pool.
This idea needs more testing in the church. It is somewhat foreign to church structure which traditionally focuses all energy and resources on one leader and many followers. This worked well for the church when small, homogenous communities were the norm. The world is changing faster than the Church seems to be able to adapt. We need each other now more than ever.
We can employ teamwork.
This sounds like something churches would embrace but it actually hasn’t worked very well. We are all protective of our own territory in the church. The structure for alliances is fostered in theory but rarely used. Church bodies have congregations, social service agencies, missionary outreach, seminaries, schools and church camps. All are looking to the same membership to provide support, but often the major sources of support — individual congregants or congregations — have very little interaction with arms of the church. Congregations hope that members will remember them in their wills, but you can bet the regional offices, seminaries and social service agencies with funded development offices want a big piece of the same pie. Interaction in the church suffers. Congregations are the financial losers. The others, recipients of occasional windfalls, slowly erode their long-term foundation of support.
We can become predators.
This is a very real dynamic in today’s church. We don’t help struggling congregations when help is first needed, we wait for years as downward trends continue — and almost all congregation’s are experiencing downward statistics. Our inability to support one another in ministry forces congregations to close. The dice are rolled to divide assets. We need to find ways to help the weakest among us so that we can all be stronger. Survival of the fittest may work in nature, but it is not the foundation of the Gospel.
We can live beyond our means.
This tendency in the church has created predatory ministries. The terrible lessons are being learned slowly and at significant loss. When those with hierarchical power operate on deficit budgets, they jeopardize the ministries of their supporting congregations. It becomes easy to find fault with them and force them to close in ways that guarantee assets are turned over to them.
We can return to our roots.
We can study the evangelism techniques used by Christ and the apostles. There are good lessons in the scriptures. Why is it that this is often the last place we turn for help?

20 Apr 2012

What SEPA Synod Can Learn from Redeemer

Today, SEPA (Southeastern Pennsylvania Synod of the Evangelical Lutheran Church in America) Communications Director Bob Fisher sent a plea to SEPA congregations for interaction on a web site the synod created for congregations to share ministry ideas. The site was launched in November and had an initial outpouring of about 100 submissions. Then it fizzled. Involvment on the web site has been flat ever since.

There is little reason to post a time deadline on a web site like this. But Fisher’s request for submissions asks for responses by April 26 — one week before Synod Assembly. You want good statistics for Synod Assembly!

Meanwhile, during the same period, 2x2virtualchurch.com, sponsored by the SEPA-excommunicated members of Redeemer, has grown to more than 200 visits per week, with more than 80 followers and 30 new visitors daily. We’ve pioneered social media in church work and have been gaining respect around the world for our work — interdenominationally and among churches of every size. Look at 2×2’s statistics for roughly the same period (screen shot taken in midday/midweek for last bar):

The concept of SEPA’s web site is flawed. No one needs to submit ideas for review and verification by a central office any longer. There is nothing stopping any church from posting their successes and ideas on their own website. Synod should be encouraging community between congregations without a middle man. Don’t worry . . there’s plenty of work for communications middle managers.

This site is not likely to create dialog. It is rigid in a medium that operates best with freedom. It allows three categories of questions. It limits responses to 50 words. (Most of the questions had close to 50 words.) The message conveyed to a visitor to this site is that their ideas will be monitored, judged and verified — controlled. This thinking is foreign to internet users who are accustomed to the free flow of ideas on Facebook, Twitter and blogging platforms—all of which are community-building platforms.

Why invest time posting to a site that might reject you?

There are other ways to achieve sharing. Start developing content that is helpful to congregations so there is a reason to come to the site in the first place. Begin linking and commenting and taking part in the dialog. Recognize that there are no boundaries to good ideas. Why limit the submission of ideas to just 160 congregations when there is a world of mission out there? It’s the social media way. And it works.

Redeemer would submit its ministry ideas to www.godisdoingsomethingnew.com, but we doubt our ministry would be recognized. It hasn’t been for a long time!

No problem. We post our ideas daily on 2×2. Welcome!

(2×2 be glad to help any church get started in social media. Just contact us! We can have a web site up and running for you in a week, train members to use it and even help you develop content.)

19 Apr 2012

Social Media and Branding Your Congregation: Part 1

Branding is a marketing term. Branding is how people distinguish one company from another. Branding tells your story.

Corporations spend a lot of time, money and attention on branding. They know how important image is in today’s world. They establish lengthy rules and guides to control their public image.

Branding includes things like logos, fonts, colors and the “look” of anything produced by the company. It also includes intangibles — ways of thinking, priorities and behaviors or policies.

Most small or even large congregations never gave branding a passing thought until recent years. But in today’s world, it can be a valuable tool. As congregations look beyond their established communities they will want to be conscious of how they are perceived.

Many churches take part in a branding process without realizing it.

Have you discussed a vision or mission statement lately? That’s an important first step in any branding process.

Key question: What do you want the world to know about your congregation?

What is important to your past?
What is important to your future?
What is there about your congregation’s personality and mission that makes you special?

Once a vision or mission statement is approved, the most common place to start branding is a logo. Many churches have their own logos in addition to logos of their denominational affiliation. Check with your denomination for rules.

Logos used to be black and white and simple. This comes from the days of black and white printing or photocopying. Enter the digital age. Use color.

Decide which one, two or three colors are going to represent your ministry. You’ll be using them in many, many things. Make sure they are colors you can live with!

Use imagery that represents the answers to the bulleted questions above. What makes your congregation unique? A church near the seacoast might want to use ship, water, or anchor imagery. A farming community might want to use wheat, bread or nature imagery. Urban churches might focus on people, buildings, or multicultural images. There is always the image of your building to fall back on, but your logo is an opportunity to say much more.

Your logo should be something that any member can relate to your congregation’s mission in one simple sentence. Simplifying the complex is part of the art of branding.

Keep in mind how your logo will be used.

Signage
Stationery
Bulletins
Newsletters
Ads
Posters and Fliers
Website
Avatars (which are square)
Video/Powerpoint Backgrounds
SWAG (you may want to get some promotional giveaways like mugs or pens)

This list is growing just as our communications options are growing. You may even want to animate a logo for use on the web! There are many possibilities.

There should also be a black/white version. There will still be a need occasional one-color printing.

Surf the internet for examples of church logos. There are some very nice ones.

The logo image is important enough to hire some help if you do not have artists in your community. In fact, it might make the process go easier with outside input.

The process of deciding on a logo can take a while. It should include many people. That always lengthens the decision process. But remember, the logo belongs to your whole congregation—past, present and future. You want the involvement of many. Try to make the process part of your mission conversation.

Dive in and have fun. We’ll address other aspects of church branding in later posts.

photo credit: vapour trail via photopin cc

19 Apr 2012

Where Do Youth Fare Best? Large or Small Churches?

This question showed up in the Search Engine data. It deserves exploration.

Children and youth can be served well in either setting. It depends on the child and the sensitivity of the ministry (large or small) to the needs of its children and youth. It is not unlike other life choices. Some people thrive on the bustle of city life; others thrive on the slower pace of the country.

The strength of the larger church is the ability to create group dynamics. Many youth relate well in groups. Young people want group acceptance. But the group can become the only channel for youth participation.

Group dynamics can be a nightmare! Some youth might find themselves feeling very much alone as group misfits.

Larger churches can present more opportunities for service and activities but they also can create or perpetuate the same cliques and social challenges children face every day in school.

If all the children in a church go to the same school, church can become an extension of the society as established in their lives five days a week. It can be great for some and crippling to others.

Adult leadership makes a huge difference. Adult leaders who feed into youth culture rather than nurturing or guiding youth can be problematic.

Small churches offer less structure. The emphasis is on the individual child and nurturing his or her unique gifts independent of group dynamics.

Children in small churches have a very hands-on relationship with their church community. They are encouraged to adopt independent leadership roles and find their own mentors among any number of adults in the parish — not just the youth leaders or a youth pastor.

Since there is often no age-specific group, children in small churches learn to relate to Christian community with both older and younger members.

In one small church we visited, we watched a young teen gather three or four younger boys in the congregation and shepherd them to the front of the church for prayer.

In another church, members encouraged the pastor to visit the parents of a young boy who had attended church by himself for years. They hoped the pastor could encourage the parents to come with their son. The pastor reported that the boy didn’t want his parents to come. He felt picked on at home and in school. Church was the one place in his life where he felt important and safe.

Of course, that scenario presents challenges to a church in helping both the boy and parents overcome dysfunction, but it illustrates the treasure the small church can be.

The challenge for small churches is to not compare themselves to large churches and value their role in nurturing each child within the community.

The challenge to larger churches is to be inclusive of all the children and youth and to be alert to group dynamics so that the church environment is pleasant for all.

But which is best?

Children thrive where they are loved. That’s something all churches can do.

How does your church involve your young people?

photo credit: tHis1tRik4U via photopin cc

18 Apr 2012

Redeemer’s 2×2 Website Surpasses 5000 Visitors

Redeemer’s experimental congregational web site just tallied its 5000th first-time visitor.

Little Redeemer reaches more people every week than most large churches reach on Sunday morning.

Redeemer started 2x2virtualchurch.com in late February 2011.

The site was started as a mission vehicle when Southeastern Pennsylvania Synod (SEPA) of the Evangelical Lutheran Church in America seized our property.

Redeemer knows that small churches are capable of big ministry. The internet seemed to be a perfect vehicle for a congregation with no church building.

By the end of summer 2011, 2×2 had only a few dozen visits. We were posting sporadically — a few times a month.

We began posting daily.

We focused on three strengths of the congregation: Social Media, Children in Worship and Multicultural Ministry. The site also includes commentary on issues facing many neighborhood congregations today.

We learned to create content with others in mind.

We write interdenominationally, but we don’t hide our Lutheran roots.

We link to other related sites and engage in conversation in other religious forums—all things encouraged in this new communications medium.

Statistics guide our content development.

At Easter we posted a short play, written and produced by Redeemer a year before our doors were locked. It was downloaded 150 times. We responded to this interest by posting a Pentecost resource for small churches.

Much of our traffic comes from our ongoing exploration of Social Media topics.

Our Multicultural series did not attract as much attention, but it was reblogged — linked from other sites—more often. This tells us that there is intense if not broad interest.

Several seminaries posted articles from our website for discussion. One of our recent posts was broadcast by a retweeting engine.

We now have more than 80 followers who subscribe daily via Facebook, Twitter or direct email feed. An additional 30-80 visitors per day represent every state in the Union and more than 70 countries with just shy of 1000 visitors a month. As that number continues to grow, we expect to have between 12,000 and 20,000 readers by the end of our second year.

Our highest international traffic comes from Canada, France, Great Britain, the Netherlands and Belgium, South Africa, and Australia. Traffic is growing in the mid-East and Africa.

There are interesting, inexplicable spikes in readership. One day we had 26 readers in the Bahamas! The very next day we had 16 readers from the Netherlands.

We hear regularly from small mission congregations in Pakistan and Kenya and support one another with ministry ideas and prayer.

We are encountering Christians from many denominations — some of them represent very large ministries. We learn of interesting projects and try to help by providing links. A college student in Texas, who has created a ministry recycling VBS materials, gets a few daily visitors from 2×2 links.

Redeemer may be one of the most active and growing congregations in Southeastern Pennsylvania—even if we are shunned by our own denomination. SEPA justifies its actions in East Falls with accusations of lack of mission focus. There is no lack of mission focus at Redeemer. We are just using a very wide-angle lens!

We will be glad to make a presentation to SEPA Synod Assembly on our growing experience in web ministry. Just contact us!

Redeemer is not closed;
we are locked out of God’s House by SEPA Synod.

photo credit: Absolute Chaos via photopin cc (retouched)

17 Apr 2012

Avoiding Self-Destruction in the Church

According to today’s Alban Institute’s Roundtable discussion, the Christian Church is not the only religious body to be experiencing economic challenges. Jewish communities of faith are having a tough time, too.

Rabbi Hayim Herring discusses the paid rabbinate as an endangered institutional cornerstone. His discussion may bear well upon Christians.

He points out that up until sometime in the 14th century, the position of rabbi was not compensated. All rabbis were, as Christians say, “tentmakers” — people who earned their living in traditional trades. Tentmaker rabbis produced some of the most cherished teachings of the Jewish faith, he writes.

The Christian church has a similar tradition. Paul was a tentmaker.

In the Christian Church, centuries of power and accumulated wealth, wrenched from the people by feudal fear, became a model for the up and coming religious. Self-sustaining religious communities operated with the funds of their own labors. Various orders and monasteries/convents had their own little hierarchies. But the central, self-focused power, centered much Church teaching on sustaining hierarchy — a legacy which may be behind today’s mission failures.

In early America, born of the Reformation and Enlightenment, the Church also centered on minimally paid clergy, often shared by many worshipping communities. It’s been a long-time since pastors were paid with bounty from parishioners’ farms (which was the same way farmers fed their families), but pastors still talk as if they had personally experienced this long tradition, which in their modern minds is degrading. Their numbers are few.

Paid positions came along with prosperity. It wasn’t until the post-world war economic boom that churches began to fund clergy positions with competitive salaries. They enjoyed a few short halcyon decades under this system and then all the work of the founding church members began to unravel.

As it unravels mission priorities have shifted. We created a model for ministry that we cannot sustain.

The Church began in America with an emphasis on building and supporting community. The emphasis today is on supporting clergy. A congregation that cannot support a clergy position, often compensated at a higher level than the any household in the congregation earns, is endangered.

The Church would like to ignore this reality and blame demographics or find fault with lay commitments. The fact is that the model of a congregation sustaining one professional salary as pastor and several others in compensated auxiliary roles is endangered.

When congregations are endangered, so are the hierarchies they created when times were better.

The Church has become ravenous. Closing churches and keeping the assets “in house” (never a Lutheran requirement—something we thought we had learned from the Reformation) has become a priority. Justifying it legally and morally is problematic but not impossible. It’s been done before in the Church. If we are to learn from our past, we will find that the harsh light of history is not kind to these eras.

It may be time to reprioritize our mission. Focussed on mission, we may be able to find ways to revive community churches—still your best chance of reaching and involving the most people.

This doesn’t mean Churches must die — which by the way affects the economy of the community beyond just the pastor’s salary as we at Redeemer can well attest.

Rabbi Herring asks some good questions about the costs of educating rabbis, the time spent in rabbinical training, continuing education (more important in today’s world) and the actual role and services provided by rabbis. Surely, our seminaries and leaders are having the same discussions.

Time to join the conversation.

Let’s start by thinking of mission first — not salary first.

What help does your church actually need to fulfill mission? Will one full-time pastor meet that need?
How can your congregation provide mission muscle with the abilities of the congregation?
What do we expect of pastoral help?
What can Christian community accomplish independently of pastoral leadership?
Are we preparing future pastors for the needs of the Church or to fill existing positions?
How can we restructure the Church so that the faithful can actually afford it?

16 Apr 2012

How to Bypass the Democratic Process in the Lutheran Church

Learn from the Roman Catholics.

Name a Blue Ribbon Committee.

Who gives out those ribbons to committees as they are about to go to work? Shouldn’t the blue ribbons be given after the work is done and the decisions have proven to be wise? Or does the ribbon automatically make the decisions wise? Chicken or egg?

East Falls is still reeling with the news that the Roman Catholic Archdiocese has determined, with the help of a Blue Ribbon Committee, that the parochial school children of St. Bridget’s in East Falls should no longer walk to their neighborhood school but should hop on buses and head to a brand new (well, somewhat renovated) school three neighborhoods away—if you take the most commonly traveled route, Henry Avenue. (East Falls, Wissahickon, Roxborough, final destination Manayunk)

A new name has already been bestowed on this school. There won’t be any fighting over existing names and no debate among vying factions. St. Blaise it is. (Read what has happened since!)

There! Turn in your blue ribbons, committee members. Thank you for your service.

The Blue Ribbon Committee was entrusted with the fate of every Catholic School in the Archdiocese, most of which face economic challenges. They originally announced 40-some closings but changed their Blue Ribbon minds on more than a dozen of their decisions after protests were staged and appeals heard.

You have to wonder why the Blue Ribbon Committees don’t listen to the people before making Blue Ribbon decisions.

St. Bridget’s in East Falls has not fared well in the reconsideration process. They wrote letters, signed petitions, solicited the support from the community council and government representatives—as if Blue Ribbon Committees give a hoot about the views of elected officials. The Catholics of East Falls are left at this point with little but the knowledge that they tried. And we hope they keep trying. (Redeemer is in your corner.)

Why Manayunk?

The Blue Ribbon Committee reports that the parishes of Manayunk have already experienced loss and they don’t want to inflict more on them.

It’s East Falls’ turn to suffer.

Sounds familiar to us at Redeemer, just up the hill from St. Bridget’s.

Redeemer once heard the same reasoning. It was 1998. There were three struggling Lutheran Churches in Roxborough. None in Manayunk. None in Wissahickon. And then there was little Redeemer, sitting on a prime property (owned and paid for by the people of East Falls) with a healthy endowment.

In moves SEPA Synod and the Lutheran bishop with an attempt to close Redeemer.

Bishop Almquist appointed his own version of a Blue Ribbon committee. He called them “trustees.”

“Ministry in East Falls is not good use of the Lord’s money,” one Synod official said.

“We want to merge the churches in Roxborough into one riverfront church,” said another. Redeemer’s assets were to fund the project. Redeemer was never consulted.

Some even dared to invoke the Resurrection parallel. Redeemer should die so that the churches of Roxborough might live. When in doubt turn to Scripture.

Only Redeemer was not dead.

There was a plan made by the Lutheran version of the Blue Ribbon Committee. Redeemer was supposed to submissively fund this venture — which was never likely to work. The three congregations in Roxborough, the largest geographic neighborhood in Philadelphia, were too different. It might have been possible, but there was no unification plan short of ordering Lutherans to do as the Synod says, which doesn’t work very well. Those pesky constitutions keep getting in the way.

The Lutherans of East Falls successfully fought this folly, but the memory of our advocacy for our own ministry in our own neighborhood (the Lutheran way) festered in the minds of SEPA Synod leadership. Pastors disappeared. SEPA Synod began the death watch.

Ten years. That ought to do it.

In 2008, a new bishop moved in again. This time, there would be no fooling around with any attempt at working with the Lutherans of East Falls — which by now was an almost entirely new membership. Bishop Claire Burkat asked for action against Redeemer from the Synod Council—having never met with leaders of Redeemer. Then they waited nearly five months with not a word to the congregation that they were assuming control.

When the cat jumped out of the bag, Redeemer fought back.

The Bishop visited our property with a locksmith. Redeemer turned her away. Fort Sumter.

Bishop Burkat used the committee angle, too. She didn’t call it “blue ribbon.” That probably wouldn’t fly among Lutherans, who believe in the equality of lay and clergy leadership. She named trustees. She simply announced by letter that the trustees were replacing the elected leaders of the congregation — the names of which she didn’t bother to check.

The name change trick was invoked. When Plan A—to sell the property out from under the congregation—failed, the talk turned to closing the church for a few months and reopening under a new name, this time with a synod-approved council.

If only the people of East Falls could have been relied upon to vote the Bishop’s way! Then all this would have been unnecessary.

So take notes, Lutheran bishops. Blue Ribbon committees carry more clout. Forget the constitution. Just find a few loyalists, give them Blue Ribbon status, be clear about the game plan, and declare your work done.

Blame the committee if things go wrong.

Oh, and those three churches in Roxborough. Grace and Epiphany are closed and Bethany soldiers on alone.

photo credit: kevinthoule via photopin cc

14 Apr 2012

Let’s Get Rid of the Saints . . . and All Pitch In!

This week a Founders Day celebration was held at a nearby institution that is friendly with Redeemer. One of our members attended the pricy event.

The emphasis of the night was “honoring heroes.” A slate of a dozen or so people influential in the institution’s difficult past was called forward. Friends and supporters applauded enthusiastically as each name was read and each honoree accepted a plaque and a handshake. It was a love fest with words of encouragement:

“Without you . . . . (followed by a long list of potential disasters that would surely have occurred if someone hadn’t done something).”

More striking was the behind the scenes banter. Among themselves, the celebrated heroes talked about the lack of the support, the drain on their energy and personal funds, and just how difficult their work on behalf of the institution they loved had been. There was a sense that any one of them would have traded the honor for a few more willing hands when the going had been tough. But still, they emerged before the assembly, proudly accepting the accolades of the less committed.

Hero worship is an interesting ritual. It’s a way of passing the buck. Let someone else take the risks; award them if they happen to succeed and if they fail we can say with our clean hands comfortably tucked in our pockets, “We told you so!”

And it’s also a chance to raise some money!

It’s easy for us in the Church to rely on the sacrifices of others. It’s the foundation of our whole religion! We expect sacrifices from the most faithful.

With plentiful biblical example of widows giving their last and martyrs standing up as stones are hurled—and let’s not forget—crucifixion, we encourage the faithful to give and sacrifice for their churches. Like the rest of society, we assuage potential guilt for our own lack of perseverence by bestowing honors on those foolish enough to really lay things on the line. We justify our own inaction with a few Bible verses about trust.

How much healthier would the Church be if there were no heroes (sometimes we call them saints)—if everyone got his or her hands a little dirty!

The next time we attend a ceremony to honor local “heroes,” we should think about what we might have done to have made their lives less trying.

Christ died so that we can!

photo credit: CRASH:candy via photopin cc