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Commentary on Other Web Posts

Transforming Trends in the Church-5

longtailTREND 5
The Long Tail

Huh? What’s the Long Tail?

This is a term familiar to marketers. It refers to niche marketing. Major retailers are generally interested in selling lots of just a few products. The emphasis is on creating products that will appeal to everyone.

This traditional business model is why it was hard to get a book published. Publishers wanted to make sure it was worth printing 100,000 copies minimally. If your interest was canoeing in Nepal or the life-cycle of spiders, you were out of luck!

The internet has made it possible for products that appeal to smaller audiences to be profitable, too. In fact, there is great potential in recognizing the people who go against the mainstream. It is a numbers game. There are an awful lot of people in the world!

The result in the publishing world, with which I am most familiar, has been an exciting explosion of new titles.

What does this mean for Church?

Actually, the Church is the original long-tail marketer. They’ve just forgotten it! Click to Tweet.

Jesus’ approach to ministry describes the long tail. Seek and serve the marginal members of society—everyone from the rich man and educated Nicodemus—to the dead, infirm, and dying—to the women and children with no status—to the foreigners.

As the Church grew, every neighborhood was a “niche.” But today, the Church is abandoning its strength, hoping for economic strength in size.

This may be a long-term disaster.

Large churches are not filling the gap of the abandoned small faith communities. A few are growing slowly but most are in decline. People like to worship with people they know. Being part of a crowd may be fiscally desirable, but faith doesn’t work that way. Most churches will continue with memberships hovering between 100 and 300 ( a third of them active) until the Church abandons them. That’s the way it’s always been and it follows the findings of sociology that it’s the way it will always be.

We already know the small church works well—perhaps even best. The challenge to the Church is to keep small churches viable and in keeping with their expectations. This requires entrepreneurial thinking which is not prevalent in the Church.

Churches like to do things the same way (while preaching transformation). They have an expensive infrastructure that resists change and requires size.

The concept can even be seen in their approach to mission.

Redeemer’s membership was always an immigrant population. Early members were western European. The immigrants of recent years represented five continents. Many from East Africa found their way to our door. We welcomed them and they were part of a truly transforming ministry.

The Synod, on the other hand, had a different vision for us. The older immigrants and their descendants had to die. (They waited eight years for this to happen at one point in our history—2000-2008). But new members came along. Their plan was not working.

Their pronouncement: White Redeemer must be allowed to die. Black Redeemer . . . we can put them anywhere.

Actually, SEPA had a vision for a Pan-African church. Something big. Something to boast about. Something that could exist without bothering white Lutherans.

africa-truesizeA Pan-African Church! When you realize the size of Africa, the concept is ridiculous. Africa is a BIG place, with varied customs and cultures. Our African members were amused at the idea. “They don’t speak our language in Zimbabwe!”

This is nothing new. Chestnut Hill, Mt. Airy, Germantown, Roxborough, Manayunk and East Falls look so close on the map. The managerial temptation is to try to unite them for efficiency and cost-savings. Four church closings in this area have not bolstered the memberships of the other churches. (Advent in Mt. Airy, Grace and Epiphany in Roxborough and the seizing of land in East Falls). (Shh! The doors may be locked, but we are still open!)

Urban people know their neighborhoods are distinct. So, too, are their ministries.

With size and managerial motives (among others, we suspect), SEPA Synod orchestrated the closing of our growing viable community congregation. Their plan (never discussed with our leaders) was to set our white members free to fend for ourselves (excommunicate us) and assign our black members to another site. Result: 82 Lutherans locked out. A squandering of new blood!)

Unfortunately, when you close churches in the neighborhoods where immigrants live, you take the resources that would serve them. Everyone in the neighborhood loses and the takers of the property get only a short-term advantage as they quickly spend the assets the communities developed over a century.

The future of the Church may be in rediscovering its past. The trick will be finding a way to make Long Tail Evangelism fiscally viable. The more active and inviting the ministry, the more realistic this will be.

Redeemer was well on our way to implementing a plan which would be supporting the congregation today with ample dollars to spare.  We saw ourselves serving several niches and felt uniquely qualified for this type of ministry.

If the Church is to be successful in recognizing the benefits of Long Tail Evangelism, they must help congregations explore the use of their assets for ministry, not seize them for their own financial fix.

The result is long-term loss to faith, community and potential.

Perhaps it is time we return to Jesus’ approach. Love that long tail.

 

Transforming Trends in the Church-4

watch of old, pocketwatchTREND 4
Extremely short attention spans due to clutter.

Oh, my! This is a challenge for the modern church.

  • Five, two-hour sessions constitute today’s Bible School as opposed to two weeks, including weekend events.
  • Praise songs that repeat one simple theological concept. Let’s not think too hard when we are singing!
  • Fast food-style Eucharists (Take and dunk.).
  • Every event interrupted with snack breaks and coffee breaks.

All of these things are enjoyable but take something away from the experiences we once valued. No wonder today’s Christians don’t know the Bible as well as their ancestors. They also have less understanding of “church.”

Attention span was a challenge at Redeemer as a multicultural church. Our American culture often clashed with the more laid-back ways of our immigrant members. When we planned events we started with two extremes. “White Redeemer” (the Synod’s term, not ours) would advocate for a two-hour event. Our African members didn’t mind planning for the whole day. We managed to compromise. Events were planned for two hours, would last closer to three, and the social afterwards would last just as long for those who chose to stay. Most did.

The challenge to the western Church is to recognize that their members’ attention is demanded by many more sources than in yesteryear—professionally, socially and as family members.

We can keep offering the same sorts of educational events. The people who show up may never really connect.

This is where online ministry can shine. A simple thought presented daily will have far more impact than an hour-long Bible study. You may find that when members get together on Sunday that they are talking about the short messages they read during the week. (That’s been our experience.)

The Church can also be a slowing agent, a social retardant, a respite from the hectic pace of the Information Age. Try going against the norm now and then. Ask people to slow down and take time for God. Weave this into your more fast-paced ministry.

  • Study a four- or more-verse hymn together—something with some theologic substance like The Church’s One Foundation. Mix the hand-clapping mantras with something that may one day be of more comfort and guidance.
  • Change up the worship service. Add an object lesson. Divide the sermon into three with a comment on each of the major scripture readings. Illustrate the sermon with slides. (People who watch worship on TV are used to this!) None of this abandons the sacred order of liturgy. That would bring the roof down!
  • Change venues. Short attention spans might be lengthened if the surroundings change. Meet in different places (maybe even for the same event!). Move from the sanctuary to the fellowship hall to the outside. Take advantage of your church camps. Meet in homes. Small churches can meet in local restaurants. (We do!)

The short attention span is likely here to stay. Let’s work with it.

A pondering:

Many of the churches we visit have “fast food” Eucharist, (people file past quickly with just a nibble of a foretaste of the feast to come). This can be a shock to the senses of those who were raised kneeling together with family at the altar. A few provide an option. The communicants who filed through the line were invited, if they wished, to retire to the altar. Several did.

What would happen if everyone did—and they stayed there in prayer for ten minutes, instead of sixty seconds?

photo credit: Berenice Decados via photopin cc

Transforming Trends in the Modern World-3

medium_32325828TREND 3
The need for an authentic story as the number of sources increases.

Here’s where a Church hierarchy can still play an important role.

Since the beginning of the Church there were offshoots of Christianity to deal with. Separate groups of followers had a different story to tell. Much of early Church history is about deciding exactly which group is telling the most authentic story.

Early leaders looked for sources with the most direct connections with Christ. They sought to verify connections. That’s how we arrived at today’s approved Bible, which isn’t about to change soon. Nevertheless, scholars with the help of archeologists still find new texts to add to our knowledge of the early Church.

For example, most Protestant churches teach very little from the Apocrypha. Roman Catholic and Orthodox traditions include these books.

The challenge for today’s Church is that the Church is accustomed to dictating what the true story is. They will now have to live in a world that challenges their authority.

That’s most easily done in an atmosphere of open dialog. Dialog is easy in today’s world, but the Church needs to be where the people are—and it’s not in church on Sunday morning.

The Church is inexperienced at open dialog. How much dialog really happens at Synod Assemblies or Church-wide Assemblies? They are pretty well orchestrated to limit dialog.

Frequently, dialog is open in the Church only on approved topics and only up to a point. The cast of players is hand-chosen and properly vetted.

The parameters of the dialog are likely to be narrow and the results are likely to be predictable. Their discussions may be published, but few will read them. The people in the pew know their input is not particularly welcome. Why bother? The dialog was taking place so that we could all be told what to think and believe.

Yet it was never more important. The Scriptures can be easily distorted for selfish purposes. Every 10-year-old holds in his or her hands tools more powerful than ever before in history.

The telling of the story is often a tool of charismatic people who crave control, power or are following any number of dangerous urges. This is how cults gain traction. Cults can be big movements. They can exist in little congregations. They can be led by outsiders. They can be led by church leaders.

The Church won’t be able to check this if they aren’t part of the dialog. When they abandon churches—waiting for them to die, they open the door to all kinds of potential bad teaching.

It may seem insignificant. After all, they are waiting for churches to die. What does it matter?

But the damage can be devastating—even life-threatening. The stories of loving parents following the lead of faith healers right until their child (or children) die regularly make the news. So, too, the stories of innocent youth lured into inappropriate situations.

The Church needs to address this on every level. The story must be told nationally and internationally, regionally and in every neighborhood congregation. Every congregation must (and can) be part of the ongoing dialog of faith.

Faith is a delicate thing. Handle carefully.

photo credit: mnadi via photopin cc

Transforming Trends in the Modern World-2

We are exploring Seth Godin’s prophecies from eight years ago to determine how they relate to the modern church.

TREND 2

Amplification of the voice of the consumer and independent authorities

small_2610625869The voice of the individual is far more powerful today. There is no way to hush it. There will be attempts to try. Old habits die hard.

In the past the great silencers would banish a dissenter. A train ticket to Siberia is cost-effective! Disconnect them from the rest of the world. Problem solved.

There is no longer anywhere to send them.

A less drastic technique of the great silencers is to isolate them socially. They would sully their reputation, limit their opportunities for advancement, threaten their livelihoods or break their kneecaps—anything that could be done legally or without getting caught. This would often be done under the guise of beneficence. We are doing the world a favor.

Today, they can be called out by anyone with a smartphone and a backbone.

The Church is slow to discover this. Church structure takes comfort in acceptance. The clergy have a pulpit. They have an audience. They don’t use their voice with much effectiveness. They crave acceptance.

Someday they will find their voices. It will only take a few little successes and a refreshing power will be released.

But it won’t be easy. For example:

One retired pastor—a member of Redeemer—uses his voice. He writes letters, mostly to clergy, protesting the actions of the Southeastern Pennsylvania Synod in our neighborhood of East Falls and pointing out the violations of the governing rules.

The reaction: Synod Council voted to ask a neighboring bishop to censor him. They wrote a letter. Most, if not all, signed it. It didn’t work. The neighboring bishop knows this pastor to be a good man. And so they are left to take another course — just dismiss him as a malcontent.

Time will tell whether or not he was right.

Interestingly, the people who signed the letter have found no other way to use their voice on the issues. They follow the crowd.

While the whole world is exploring new ways to right wrongs and make the world a better place, the Church is still seeking ways to keep people towing their line (even when their line violates their own governing rules).

Where this will go for the Church is hard to say. It is a new force that wise church leaders should recognize and begin to work with in more enlightened ways.

Reverting to the Middle Ages is not likely to work.

The Creation and Amplification
of the Voice of Independent Authorities

This is something that the Church really needs to explore.

It can be dangerous in the world of religion, eclipsing any possible good. But it might also be good, if nurtured.

It has never been more possible to create a cult. Cults prey on the insecurities of the faithful.

It has always been a problem in the Church. Some ordained pastors practice cult leadership. They find ways to make themselves the center of the religion—making obedience and compliance indispensable to salvation or participation. The major tool is charm. They tend to be likable people. Do some good things that attract admiration and attention. They soon have a growing following—that will disappear as soon as the cult leader disappears (often with the money or a harem).

Sometimes they are called out but rarely before serious damage has been done.

The road is difficult and divisive for all—those who get caught up in it and those who try to battle it.

You can be certain it is happening in today’s church—in little pockets and in broader territories—perhaps entire denominations. A few years of damaging leadership can create long-term strife.

And so, the Church (that means everyone in the Church) must be vigilant. Most important they must be knowledgable in their faith. A strong knowledge of faith is the best weapon in fighting potential cult leaders.

Sadly, Christian education tends to stop at age 10 these days. When these Christian children grow up and begin to face the complexities of faith, they are ill-prepared to cope. Easier to opt out.

But it’s not all bad!

New leaders with good faith foundations may emerge outside of the “system.” They may have something important to say and add to the mainline expression of faith. They will see things that have been camouflaged by ritual and tradition.

Will there be room for them?

Or will they be silenced?

photo credit: StephenMcleod – International Man of Mystery via photopin cc

Follow Your Conscience or Follow the Rules

Moses and The Ten CommandmentsTransforming Trends in the Modern World

Eight years ago, a leading entrepreneur in the marketing world published a list of 14 trends he foresaw as revolutionizing the business environment. Today Seth Godin wrote a post updating his prophecy.

We’re going to look at them one at a time to consider whether or not they apply to Church.

TREND ONE

1. Direct communication and commerce between produces and consumers.

This is so prevalent that it is today’s expectation.

Several times recently I’ve witnessed customers getting rough treatment from a salesperson. They are incredulous. So are the onlookers. They are mumbling to their companions.

What gives? Haven’t they heard of customer service?

There are still a few that haven’t. Sadly, they will always be with us. For the most part, corporate leaders know that they can’t simply ask employees to cite “policy” as a way to dismiss a disgruntled customer. The disgruntled have new power. Their story will be told around the world before nightfall.

The ability of everyone to tell their story to a vast audience has changed the business world. It’s made the business world a better place, I think!

What about Church?

Church relies on storytelling. It always has! Today, the storyteller is truly powerful. The filters are gone.

Church publications were once controlled by the people who could pay the enormous expenses for printing and broadcasting. No one outside an elite circle had a chance at being heard.

The costs are negligible today. That changes the nature of storytelling.

There is tremendous power in storytelling—whether the story is benevolent or critical. The Church can no longer rely on unhappy parishioners going home to sulk unnoticed.

That puts the same burden on Church leaders as business leaders carry.

We MUST deal with the problems and sensitivities that are raised among our members.

small_48098811The Church has very little practice at this!

The standard reaction from the structured Church is to cite rules (which can be fickle) and expect the faithful to obey. End of story.

One of the strongest and most traditional hierarchies in the world is having trouble with this. Roman Catholic religious leaders are beginning to respond to world problems with their own sense of right. They are pledging their obedience to God more than to man. They have the attention of national media.

Hierarchical pronouncements carry far less weight and there is really no way in the modern world to stop it. But the Church will keep trying. They’ve been in this business a very long time!

They will be slower to realize what business is already recognizing.

The average church member increasingly expects his or her voice to be heard. Christians will be far less likely to accept “Because I’m the Father” reasoning when they start to weigh important decisions.

By the way, this is the topic of next Sunday’s Gospel. Read Luke 13:10-17. Compare Jesus reaction to the Church leaders who cited rules in response to his Sunday ministry.

This very same dialog is going on in today’s Church. And that’s a good thing. A godly thing.

More to the Story

There’s more to this story however. Denominations used to put a lot of money and effort into providing resources for their member churches. They expected their constituency to buy their publications and curriculums without question.

Congregations now have easy access to publications and services from an endless array of sources—many of them FREE!

Denominations will have to compete for market share. They will have to see their constituency as reaching beyond the faithful—who may be more faithful than loyal!.

Could be daunting!

Could be fun!

MOSES: photo credit: wallyg via photopin cc
SIGN: photo credit: njhdiver via photopin cc

Branding in the Church

Do We Know Who We Are?
and if we don’t,
How Can We Expect Anyone Else to Relate to Religion?

Today, I’d like to link to a discussion published on the Grow Blog.

Two marketing experts and a rabbi discuss the meaning of brand in today’s society.

The foundational argument is that brand matters to people who want to belong. We proudly walk the streets wearing grungy t-shirts that advertise the causes—including commercial causes—we want people to know matter to us. In our minds we aren’t advertising the company (although we are). We are broadcasting that we somehow relate to this service or product, and we want people to know it.

The companies want people to know it, too!

Branding, the discussion suggests, addresses a fundamental need to belong to something bigger than ourselves.

That used to happen in church. Religion used to define a big part of our lives.

Not so much anymore. We worship at the altar of technology, beauty, comfort and fun and choose an occasional charity at our convenience. The Church gets this nod of convenience at Christmas and Easter.

Read the discussion.

How does this thinking relate to the community of believers? What are we going to do about it?

Signs of a Failing Church Structure

3eggsThe reason the Church is failing is because large churches are failing.

In today’s Alban Weekly post Steve Willis points out that even in the 1960s and early 1970s, when the Protestant Church was at its statistical peak in America, one denomination’s statistics showed 44% of all congregations had fewer than 100 members and 73% had fewer than 250 members.

Small churches have always been the backbone of the greater church.

Today, church hierarchies eye small congregations and label them “dying.” They’ve maneuvered their governing documents to make sure they are the primary, if not sole heirs. They even actively attempt to speed the death process along.

During the halcyon days of the American Church, the vision was that small will become big. This is America! There are only three sizes of eggs—large, extra large and jumbo. We worship at the altar of big. Big churches must be better churches.

Why are they still outnumbered by small churches?

In postwar America, Christian pastures looked to be forever verdant. Denominations which operated for decades with a president (now upgraded to bishop) and an assistant and secretary, began to grow staffs of eight, nine or fifteen. The support of booming suburban churches made this hierarchical growth possible.

In many cases, these churches were booming because of white flight from the cities. They were already benefiting from the assets of the small churches. Today they are returning for what they left behind.

Smaller churches were never large supporters of hierarchy. They could support a small denominational office, but never at the modern levels. Truth be told, they received very little attention or benefit from hierarchy, so it is easy for them to question benevolence dollars sent in that direction.

But now the big churches of the suburbs are struggling with dramatic drops in attendance and giving. Some have lost a third of their members. Some half. It will be a while before they can’t pay their own bills. Half of 1500 still leaves 750 supporting members—triple the size of an average church. Nevertheless, the dreams of unending growth and prestige are fading. In order to continue the same level of support for hierarchy, they have to sacrifice their own mission.

That noise you hear is the sound of the church imploding.

It is hard to let go of the flagship hierarchies we’ve created, even when no one really knows what they do! They are part of our brand! After all, we gave them power, and they WILL use it to survive!

How do we keep funding the system we thought would grow and grow back in the post-war boom?

We target the small churches—the churches that were always small, never planned to be very big, had carefully paid their own way, are probably debt-free, but now struggle to meet the expectations of hierarchy. They compete with larger churches for leadership talent, which now expects minimum salary packages that are similar in every church regardless of size.

In historic Lutheran polity (still practiced in places) a church that chooses to close can still determine what to do with their assets. But some synods—the ones with unwieldy hierarchies—have actively made sure that it never comes to that. They look for any opportunity to impose their administration (which under the founding documents is also supposed to be voluntary). They use all kinds of terminology that hoodwinks lay people.

  • You’ve been designated a “mission development” church. You think you are getting special help. “Mission development” status can give your regional office control of your assets. The lay people don’t see it coming.
  • You have an interim pastor. Those interim pastors report directly to the bishop.
  • The last resort: something that doesn’t appear in their governing documents except by incremental tweaks of their constitutions which are now in conflict with the founding corporate documents: involuntary synodical administration. This has become a euphemism for theft. Has ISA (as they cutely call it) EVER been about administration?

All of these methods are ways of diminishing the influence of pesky lay people. They are a means to control—first of the people, then of the people’s assets.

These methods are coming into play more frequently today. The big suburban churches can’t afford the hierarchy they have come to rely upon.

The Southeastern Pennsylvania Synod of the Evangelical Lutheran Church in America got by for almost all of its 25-year history by passing hefty deficit budgets—filling the gap with the assets of closed churches. It has been only the last couple of years that they were able to boast of a balanced budget. Even so, their projected incomes have been off by six figures. Only the spin has changed. They can boast of the balanced budget and soft-sell the shortage in funds.

They won’t be so beneficent when they analyze the budgets of the small churches whose assets they covet.

Small neighborhood churches are not necessarily dying. Our communal vision is clouded by greed. That faulty vision is keeping the hierarchies from doing their job in supporting the small churches.

From Willis’s article:

We see our situation through the same spectacles that the domi­nant, secular American culture views the world. The problem is not that we are getting smaller and more peripheral. The problem is a lethargic faith imagination and a graceless cov­enant love….

The small-church lament is not about being left behind. It was always behind, always out of step, and always at the margin. The small-church lament is that things are not as they should be. And that lament has a long, important tradition in the life of covenant people. Angry protestations about declining mem­bership rolls and budgets do not offer a prophetic word to the church. But paying closer attention to people and places and speaking out about who people are and what they are created for carry the potential for genuine transformation.

Today’s small church lacks professional leaders who can embrace their potential. The failing suburban model needs the assets of the cities and rural areas, the places from which they drew their members 40 years ago.

In coveting small church assets, church leaders are doing grave disservice to the churches they serve. Assets which are valued only to fill irresponsible hierarchical shortfalls are assets squandered. Properties in well-populated neighborhoods are sold to replicate a dying model in a new location for a few decades. In doing so, they have squandered the assets of the communities who provided them—at considerable lay sacrifice. In their struggle to control the assets of member churches, they violate the lay leadership — who are the source of all hierarchical wealth.

The Church is shooting itself in the foot.

On blogging daily.

Why don’t more preachers blog? 

Seth Godin, one of the earliest and most prolific bloggers, celebrates his 5000th post today. Congratulations, Seth. You make a difference in many worlds!

2×2 is approaching 1000 posts. We have a way to go!

In Seth’s reflection on his exercise in sharing an observation with the world daily for more than ten years, Seth writes:

My biggest surprise? That more people aren’t doing this. Not just every college professor (particularly those in the humanities and business), but everyone hoping to shape opinions or spread ideas. Entrepreneurs. Senior VPs. People who work in non-profits. Frustrated poets and unknown musicians… Don’t do it because it’s your job, do it because you can.

Why don’t more preachers blog? Surely they see themselves as shaping opinions, values and spreading ideas.

Blogging is a gradual art. It’s like having coffee or tea with your neighbor every day. The bonds build slowly.

  • Once a day, you take the time to share.
  • Once a day, you take the time to think through issues and ideas that might benefit other people. Writing really pushes the thought process!
  • Once a day, you see something new in the ordinary.
  • As you search for ideas, you will start to connect with other thinkers and bloggers. Their thoughts will enrich your own. You will benefit personally.
  • Day by day, you will build your voice and influence.

Why don’t more preachers blog? It’s work. The rewards are not immediate. It’s not part of the job description.

Preachers still think the world is going to come to them.

I’ve noticed a few church websites that contain blog entries. They tend to be once a week for about six weeks before they drop off.  I remember one that I opened eagerly from the link on the home page. The announcement was so enthusiastic! It had just one blog entry that had been posted more than a year earlier.

2×2 challenges pastors to blog daily for a year. If that’s too hard, blog daily for three months. Any shorter and you won’t learn from the experience.

Do it first thing. Share with your community before 9 am. Or post at the end of the day—whatever rhythm works for you.

See if it doesn’t make a difference in your community. It may also make a difference in you!

As Seth notes:

I’ve never once met a successful blogger who questioned the personal value of what she did.

Churches Exercise POWER in Philadelphia

The Church Knows How to Run an Airline

I happened to be in Philadelphia City Hall yesterday. I was there on business for once. No synod chasing me this time, although for a moment I wondered!

As I waited for my appointment on the fourth floor near City Council Chambers, I watched the security screening process. It was a slow day until about 3 pm when the line to pass through security started to grow.

Many of the people in line were clergy. A man with a camera labeled Channel 6 set up his equipment next to me. I thought I recognized one or two of the clergy from our Ambassador visits. They were carrying signs that said POWER. One in particular seemed to be taking charge to some degree.

So, I thought, the clergy do know their way to City Hall. So few showed up for all the hearings on the Synod’s lawsuit against Redeemer (something for which they were directly responsible).

I looked up POWER when I returned home.

POWER stands for Philadelphians Organized to Witness, Empower and Rebuild. 

They were in City Hall to influence the vote on airline leases with an interest for better pay for airport workers. The airlines are wealthy enough to pay their workers better, they feel.

Sounds like a good cause. And they may be right about the airlines. Everyone deserves good pay. I’m sure they know best.

The website has a list of 40 churches. Most participating POWER churches are Roman Catholic. Three are Jewish. There are some Baptist, Methodist and Episcopal congregations represented and a few others, too.

Only two of them are Lutheran (or at least have “Lutheran” in their name) and one of the two is closed. Our Ambassadors had visited both of them. My memory served me well. The two pastors were who I thought they were!

POWER’s mission in part (from their website):

POWER uses our belief in God’s goodness and compassion for the suffering to organize and empower the people of Philadelphia to live and work together so that God’s presence is known on every block, that people work together to transform the conditions of their neighborhood, and that life flourishes for all.

Shining a light on broken systems:

POWER has come together to lift up a new prophetic voice and bear witness to the fact that these systems no longer work for too many families in too many Philadelphia neighborhoods.

We at Redeemer know that we can count on clergy for one thing. They will always stand ready to hold other people accountable for decisions and policies. Shining a light on their own systems rarely happens.

If they could just hold up their protest signs at their own Synod Assemblies and address how their leaders, systems and policies are shaping our city.

One of the pastors I recognized is on Synod Council, a key policy-making body.

It looks to us like grabbing the property of city churches to benefit hierarchical salaries and suburban missions is their city-shaping policy. Part of that policy is neglecting urban congregations and allowing the laity to work hard with little help and no hope of recognition—even when their work is successful. Attacking lay members who raise an objection to this system is their idea of justice here and now.

However valid the objectives, let’s look at who is talking. The Church doesn’t pay minimum wage to its most loyal workers. They pay them NOTHING. In fact, in the Church, the workers are expected to give. The best ones aim for 10%. Entitlement? Tradition? Whatever, it’s free labor with no earthly benefits. (I’m not complaining about the decades of work I gave for nothing. I wasn’t serving them.)

Only a couple of Lutheran churches are represented in POWER—both from the city and one of them recently closed. One of the things our Ambassadors have noticed is just how powerless the Lutheran clergy are in running their own affairs.

POWER believes that people should have a say in the policy decisions that shape their lives and therefore should not shy away from the exercise of power to promote justice and advance the common good.

What is that old saying? Practice what you preach?

We’re Not in Kansas Anymore.

ruby slippers

And we may never return.

When Dorothy left home with no particular plan for her future, she ended up visiting the land of Oz. She returned to the world she knew wiser for her visit and assured that the place she called home was heaven on earth. She needed to leave in order to appreciate it.

Not so in the mainline church. Fifty years ago there were six major mainline denominations that accounted for the majority of people who called themselves Protestant Christians. Lutherans were one of the six.

Today these six denominations are in serious decline. Non-denominational churches or smaller denominations have a bigger piece of the Protestant pie. But the pie is being nibbled away.

I’ve been reading the statistical studies of George Barna. His Group did research the scientific way, issuing a report in 2008.

Redeemer’s Ambassadors just started visiting churches of our denomination. Nothing scientific about it. But our findings are empirical. We look up a church on Saturday afternoon and visit on Sunday. We’ve visited close to half the congregations in the Southeastern Pennsylvania Synod of the Evangelical Lutheran Church in America. We’ve found the Barna Group statistics to be true. If anything, they are even more dire today, five years later.

The average age of a mainline pastor in 2008 was 55. We’ve seen only a few younger than that and most are considerably older.

His report talks about today’s short pastoral tenure. Most pastors stay in one parish only about four years. Since the current custom in our denomination is to place an interim pastor for as long as two years when a pastor leaves, there is really no realistic expectation that any pastor will become a “settled” pastor. The key leadership position in most churches is a revolving door. Smaller churches tend to be waiting rooms for pastors hoping for openings in larger congregations with bigger budgets.

We hear pastor after pastor talk about taking the training for serving as an interim. They may soon be the majority! That this is so widespread disproves the tendency of church leaders to blame congregations when tenures are short. The commitment level seems to be low.

Shorter tenures may not be a bad thing.  Society is no longer settled. But how this is to work while maintaining congregational polity and the interest of lay people will be the challenge. Lay leadership is bound to wane when lay Christians provide the continuity in ministry but must exist under synodical scrutiny for an undesignated period of time—every four years. 

This 2008 report reveals that 35% of people attending church are 60-plus. Our experience is that number can be easily doubled. The elderly are the majority in almost every congregation we have visited. Children in worship are rare. Frequently, there are none. Youth are even rarer. Young adults are in the minority.

The report cites the inability of the mainline church to attract racial and ethnic minorities, particularly Hispanic and Asian. Our visits reinforce that finding. In addition, we see very little diversity within congregations. There are just a few that have any measurable diversity. Most are either predominantly black or white—mostly white. Synod Assemblies can crow all they want about diversity. Statistics don’t back it up.

Interestingly, the report points to the quality of leadership as presenting serious challenges. “especially regarding vision, creativity, strategic thinking, and the courage to take risks.” Our experience mirrors and magnifies this finding. Church leadership is in a rut. It cries to the laity to pull them out of the rut, but it gives them no power to do so. In fact, it can be very judgmental, even punitive, towards lay leadership if they attempt differing approaches to ministry. Yet the need for transformation is regularly preached. 

Our visits and experience attest that this is a critical problem and perhaps the biggest threat to the future of the Church. The professional leadership model just isn’t working at any level and is unlikely to change without some major fresh blood. The Church has a hard time generating or recognizing talent that can make a difference. Laity are valued for their support not their talent and initiative. Pastors tend to exist in their own worlds. They are rewarded for being good followers, not leaders.

The report goes on to talk about emerging options for Christians and their greater exposure to different religious expressions as changing the face of the mainline Church.

Perhaps we should have been paying more attention to independent churches and the religious expression of smaller denominations all this time. We might have learned something. We still can.

Perhaps our Oz is a “melting pot” phenomenon. Maybe the lessons we need to learn have something to do with recognizing that we and our neighbors are not who we think we are. Congregants are likely to find this refreshing and exciting. Mainline church structure may find it bewildering and threatening.

But most alarming may be the economic statistics. Those who attend church are less well to do than they used to be. The wealthy have found other, more rewarding places to spend their money.  

The educational level of church leaders has dipped. Salaries have risen.

Offerings have dropped. More than a third of those who attend church do not contribute at all. At the same time church budgets have doubled.

In our experience  the aging of the church-going population has sparked a move by church institutions to corner the market on endowment giving. Seminaries, social service agencies and regional bodies encourage the donors to think of them when planning their estates. Any questions, just call their development officer. Be wined and dined while the papers are drawn up.

Fifty years ago, those bequests might have been designated for the local churches. Small churches don’t have development staff to work with members. In addition, regional bodies are assuming powers to claim gifts bestowed on small congregations. Future gifts are unlikely. People want their money to go where they want it to go! A lot of dollars that could be supporting congregations are disappearing.

We are in the Land of Oz. Are we learning any lessons?

If we can ever return to the health and influence of decades past, what might we do differently?

There’s no place like home.

photo credit: drurydrama (Len Radin) via photopin cc