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networking

Networking and the Modern Church

Will the Church Use the Power of Networking?

One of the joys of being excommunicated from the Evangelical Lutheran Church in America is the freedom to not only think outside the Lutheran box but to explore religion and the concept of church beyond what is expected of the traditional congregation.

Here’s an interesting quote from a prominent blogger in the Jewish community, Rabbi Hayim Herring. He addresses many of the problems the Christian church faces but from a Jewish point of view. Do they have different solutions?

It seems one of the Jewish initiatives is building network-based communities. Here’s a quote from a recent discussion.:

Established organizations are structured as hierarchies. They still have a command and control model, complete with organizational charts that visually portray a chain of command. But networks rest on platforms and platforms abhor hierarchies. They are self-directed and not directed ex machina. They rely on influence and not control, connections and not command.

This observation will benefit Christian community in the new information era.

The Church that will survive in the 21st century will master network-building. Social Media is the turbine for network building.

Network building means reaching out beyond who we already are.

Why think “networks”? Why now?

Because now we can. Now we have the tools to reach people like never before. Now we can think beyond our traditional membership base (which is waning). We can easily look beyond family, friends, and immediate neighbors. Now we can go directly to the people in society who can help us or whom we feel we can help without the gatekeeping of hierarchy or the institutionalizing of our efforts.

 Go into all the world and preach the gospel to all people.

Hierarchical thinking may have once facilitated the goals of Christianity. (It is debatable.) It may now be a handicap—an expensive handicap. Networks are not created by command but by nurture. We will not build networks effectively if we are looking over our shoulders for hierarchical approval.

Hierarchical thinking in today’s world will hinder the spread of the Gospel. As the self-proclaimed “Greatest Generation” fades, the new and as yet unlabeled generations will see no reason to submit to hierarchical thinking in most realms of life and certainly not in religion.

We, as Church, can spend the next decade trying to preserve the past, or we can start to build the platforms and networks that will keep our religion viable in a spiritually competitive world.

Every dollar spent preserving the past is a mission dollar squandered.

This should not be alarming. It is really what we have all been waiting for—a chance to open dialog with people who are not necessarily like-minded. (Don’t most churches look for people who will fit in and contribute in traditional ways?)

The new evangelist will listen and respond. Hyping the Church’s agenda will not build the networks and platforms. The new evangelical approach will return us to our mission of love.

Are we ready for the new world?

LinkedIn Can Help Church Pros Connect . . . If They Use It

LinkedIn is a powerful networking tool similar to Facebook but with a professional focus.

It packs a powerful punch for anyone wanting to connect with people in a specific sphere of interest. You can use LinkedIn to find professionals who might be willing to help you. Say, for instance, you are looking for someone who has worked in ministry with disabled people or who can preach in Arabic. You can look for people with those specific skills.

Conversely, you might have a skill you feel is underused. You can feature your special interest in your profile.

LinkdIn is an “opt-in” medium. The user chooses to particpate in the online community. Users can look for connections, accept referrals, and ask for introductions.

LinkedIn users can join groups . . . also entirely opt-in. Professionals can only connect by getting someone they already know to introduce them. Even then, the person of interest must accept and initiate any resulting communication.

It’s a fairly safe way to form relationships with peers that can be helpful in your work.

One would think that anyone going to the trouble to complete a LinkedIn profile would be serious about using this amazing networking tool. Most groups are filled with names willing to be found or to help others in their searches.

2×2 found a very odd exception. We looked at a group formed around a Protestant denomination. The group had hundreds of members with very detailed profiles. Most of them had their identities shielded!

What a waste of communication potential!

Again, the Church fails to understand how the tools of today’s world can be used in mission. What are church LinkedIn members afraid of? Why bother joining a professional network and then back away from any ability to take advantage of its potential?

It’s crazy! Back to the cloister!

photo credit: JeremyMP [Catching Up] via photopin cc